Episode 16- The Million Dollar Question: Unlocking Untapped Potential in Your Team

In this thought-provoking episode of Seven Figure Chiro, Dr. Jeff and Kristin Berard explore a powerful mindset shift that can radically transform both personal performance and team engagement. Inspired by a story from actor Terry Crews, the episode centers around the “Million Dollar Question”:
“What would you do differently if you were being paid $1 million to do your job?”

This simple question becomes a mirror, reflecting back all the untapped potential, overlooked effort, and hidden opportunities that lie dormant in ourselves and our teams. Through personal stories, team meeting examples, and deep reflection, Jeff and Kristin unpack how this question can:

• Inspire deeper self-accountability

• Reveal gaps in effort and excellence

• Recalibrate performance standards

• Help identify who is truly coachable and aligned with your organization’s mission

They also share how implementing this mindset has influenced leadership development, hiring decisions, and even how they structure gain-sharing and bonus programs.

The episode wraps up with practical advice for business owners and employees alike: whether you're sweeping floors or leading a practice, the mindset with which you approach your work determines your trajectory.

Key Takeaways:

• Use the million dollar question as a personal audit and team development tool

• Honest self-reflection can help redefine roles and unlock higher standards

• Performance consistency, not just occasional effort, is the key to growth

• Compensation and opportunity must be tied to value creation, not just time served

• Culture thrives when expectations are clear and excellence is non-negotiable

Bonus Insight:“Dress for the job you want, not the job you have” becomes a metaphor for bringing full effort, ownership, and professionalism, before the promotion or raise arrives.