Episode 20- Scaling your practice: When, How, and Why

Season #1 Episode #21

What’s this episode about?

In this jam-packed episode, Dr. Jeff and Kristin unpack the real-world strategy behind scaling a successful chiropractic practice. From starting with a 3-person team to growing a 30+ member, multidisciplinary operation, they share exactly how and why they did it.

This isn’t about flashy equipment or cookie-cutter consulting advice. It’s about listening to your patients, understanding demand, and building systems that allow your practice to grow sustainably.

Key Topics Covered:

  • Why scaling isn’t about seeing more patients, it’s about creating more value

  • How to know when you’re ready to scale

  • Why hiring another chiropractor isn’t always the best next step

  • How adding PT, acupuncture, and stretch therapy doubled their business

  • The danger of putting all your eggs in one service or one insurance plan

  • Why patient convenience is your biggest growth opportunity

  • The myth of magical machines and why systems outperform tech

  • How to define your vision and use it as a roadmap for growth

Real Talk Highlights:

“Patients are going to PT somewhere else. Why not bring it in-house?”

“Don’t scale with a $30,000 machine. Scale with people and process.”

“Your business is an investment. And you need to diversify.”

Whether you're a solo chiro thinking about your first hire or already running a high-volume clinic, this episode will give you practical, battle-tested insights into scaling the right way, not the risky way.


Listen now and start thinking like a Seven Figure Chiro.

Got questions or want help mapping your next move? Visit sevenfigurechiro.com to connect with Dr. Jeff and Kristin directly.#ChiropracticBusiness #ClinicGrowth #PracticeManagement #ChiroPracticeGrowth #HealthcareEntrepreneur #MultiDisciplinaryClinic #SustainableScaling #PatientConvenience #DiversifyYourServices #SystemsOverTech